10/17/2010
A new message, simple and direct, to which all our staff subscribe – “Our undertaking – responsible asset management”
Groupama Asset Management is today reaffirming its commitment to being an ACTIVELY RESPONSIBLE ASSET MANAGER, with a brand new signature and institutional advertising campaign. The message is simple and direct: “Our undertaking – responsible asset management”. This commitment underpins the daily business activities of all staff at Groupama Asset Management and Groupama Fund Pickers, seeking performance with a long-term view.
Francis Ailhaud, CEO of Groupama Asset Management, says: “This undertaking goes beyond a simple advertising concept, it is at the very heart of our business and is shared by all the teams at Groupama Asset Management." In this campaign, the asset management and analysis teams, as well as the sales teams and the support functions, affirm their concrete involvement in responsible asset management as part of their daily business activity.